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The Advanced Medical Practice Marketing Course
The Advanced Medical Practice Marketing Course
Course Disclosure and Presentation Slides
Course Pre-Test
Section 1: What is Marketing? (6:15)
Section 2: Creating a BRAND for Your Practice. (10:26)
Section 3: Finding Your Target Market and Niche Service. (18:07)
Section 4: Website Development and Search Engine Optimization. (24:17)
Section 5: Social Media Marketing Basics and Creating Social Media Ads. (23:34)
Section 6: How to Advertise on Facebook, Instagram, Twitter and YouTube. (26:38)
Section 7: How to Market Utilizing Google. (18:06)
Section 8: Non-Digital Marketing including Billboards, Print Ad, Radio, etc. (20:50)
Section 9: Customer Retention, Budgeting for Marketing, Tracking Your Marketing Campaigns and Ending. (25:24)
Additional Resources and Streaming Audio
BONUS! How to Write Effective Ad Copy.
Course Post-Test
Course Evaluation
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Section 9: Customer Retention, Budgeting for Marketing, Tracking Your Marketing Campaigns and Ending.
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